Tied To Instant Issuance Program, Entrust Datacard Is Boosting Its Card And Purchase Volumes
Providing identity and security transaction technologies, Entrust Datacard said that through ‘significant card volume and growth’ an analysis of financial institutions is benefiting by utilizing the firm’s instant issuance solutions whereby those firms can issue permanent debit or credit cards at branch locations rather than through mail.
Instant Issuance is critical for card programs
Instant issuance technologies were first adopted by smaller banks and credit unions almost a decade-and-a-half ago. The programs have now reached roughly 42 percent of the top 50 debit card issuers, and a customer survey by Entrust Datacard found that 89 percent of financial institutions consider it “mission-critical” to offer “instant issuance” capabilities as part of their card programs.
In recent study conducted by Entrust Datacard regarding instant issuance, Woodforest National Bank, a community bank signed onto Entrust Datacard’s instant issuance program, utilizing the new Datacard Adaptive Issuance Remote Monitoring and Management software and today has instant issuance at all Woodforest National Bank branches. According to Woodforest officials, the initial rollout across 17 key branches in 2014 and later to all locations helped reduce operating and postage costs tied to new accounts and boost customer satisfaction.
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